One of one of the greatest challenges with working consulting and freelance is getting paid what you’re worth. The root of the issue isn’t it’s not that the consumer is not willing to pay you what you’re worth and that the consumer doesn’t have the cash. The root of the difficulty is how you’re charging and how value is being created by you in the mind of the customer.
First, you must create a business based on perhaps not hourly pricing and value pricing. The number one worst way to cost (and most creative businesses are charging this way) is per hour.
If you’re producing value and you’re providing them with worth, they’ll pay you for that value. They shouldn’t be paying you for the time. If you’re being compensated for your own time you’re essentially setting the ceiling to just how much money it is possible to make since you are able to only work so much time.
You need to determine, specifically what your value is to the client, not how many hours you may work for that client. To do this, consider the following concerns:
- How does one impact that consumer or potential consumer?
- What do you provide to them which will help them and assists solve their problems? How will solve the customer is impacted by these issues? Is it a difficulty with low impact or high impact?
- What is important to the client? Why is it essential to the customer?
- How essential is it?
- Have they had encounters working with someone in your type of business before? If so, was it a straight back or excellent experience?
- Why? Exactly what occurred?
- Why is the client coming to you for this issue?
Ask him to describe specific methods he’ll know he made the right choice in employing you.
By getting the answers to these queries – perhaps not guessing what the client will say, but really getting the client to answer these queries – you’ll have the info you need to create VALUE in the mind of the client.
They’re going to be thrilled to spend you whenever they perceive your work to be useful.
It is all in the brain of the customer. Get in their head and understand especially what they want and more especially, why they want it. Once you do that, getting paid what you’re worth is a piece of cake!